How to Finance a Beyond Juicery + Eatery Franchise: Café Startup
By Marc Cornella
A Beyond Juicery + Eatery franchise loan pays for a fresh-food café that makes smoothies, juices, bowls, wraps and salads to order. In most deals the money covers a leased storefront, the build-out, blenders, juicers and refrigeration, opening inventory and enough working capital to get through the first months.
The brand is listed on the SBA Franchise Directory, but its fees and investment range were not available in materials we could verify. This article covers how lenders look at a juice café, what the brand’s directory note means and which parts of the Franchise Disclosure Document (FDD) to bring to a financing conversation.
US Professional Funding is not affiliated with, sponsored by or endorsed by Beyond Juicery + Eatery; the name is used only to describe the business. Figures in the franchisor’s disclosure document can change, loan programs and terms vary, and every loan is subject to review and approval. Nothing here is legal, tax or investment advice, so review the current FDD and franchise agreement with a franchise attorney and an accountant.
Beyond Juicery + Eatery Franchise Loan at a Glance
- Concept: made-to-order smoothies and juices, nutrient-packed bowls, fresh wraps, salads and other wellness-focused meals.
- Background: the company marked its 20th anniversary in June 2025 and is based in Madison Heights, Michigan; Mijo Alanis is its co-founder.
- Footprint: locations in Michigan and Georgia, with the company announcing plans in 2026 to expand into South Florida.
- Franchise fee, royalty, investment range and owner requirements: not published in materials we could verify; take them from Items 5, 6 and 7 of the current FDD and from the franchisor’s development team.
- SBA Franchise Directory: listed under code S8433, with a note about lease-related documents when real estate secures the loan (explained below).
- Typical financing mix: an SBA 7(a) or conventional term loan for build-out, equipment and opening costs, often paired with equipment financing and a working capital line.
What Is Beyond Juicery + Eatery?
Beyond Juicery + Eatery started as a smoothie and juice shop and now describes itself as a lifestyle brand rooted in “flavor, function and wellness,” with the promise of helping guests “Feel Beyond Good.” The company reached its 20-year mark in 2025 and is headquartered in Madison Heights, a Detroit suburb, where much of its early growth took place.
The menu reaches well past drinks. Bowls, wraps, salads and limited-time items give the café lunch and dinner traffic rather than relying only on beverage sales, and a Georgia franchise location that opened in Brookhaven in 2026 runs from early morning into the evening seven days a week.
Why the format matters for financing. A juice and fresh-food café usually leases a modest inline or end-cap space without the heavy cooking line of a burger restaurant. It still needs blenders, juicers, refrigeration, prep space and plumbing, so lenders treat it as a restaurant, not a retail shop.
How lenders view the brand. This is an emerging franchise system rather than a national chain. With limited public data, lenders lean on the borrower’s experience, the site, the lease and conservative projections.
Beyond Juicery + Eatery Franchise Costs
Initial franchise fee. Item 5 of the FDD states the fee, when it is paid, whether any part is refundable and whether multi-unit or development fees apply. The franchise fee is usually included in the total project budget a lender finances, alongside your equity injection.
Real estate and build-out. Most franchisees lease space in a shopping center or retail street. Build-out often includes plumbing, floor drains, electrical capacity for blenders and refrigeration, a service counter, seating and branded décor. Our article on financing a restaurant build-out explains how lenders fund tenant improvements and landlord allowances.
Equipment. Expect high-performance blenders, a commercial juicer, refrigeration and freezers, a wrap make-line, ice machines, dishwashing and point-of-sale technology.
Opening costs and working capital. A Beyond Juicery + Eatery franchise loan usually also covers produce and opening inventory, packaging, smallwares, uniforms, training travel, grand opening marketing, deposits, insurance and an “additional funds” amount for the first months of operation.
Item 7 line items to look for:
- Initial franchise fee
- Lease deposits and rent before opening
- Leasehold improvements, plumbing and electrical work
- Blenders, juicers, refrigeration and other equipment
- Furniture, fixtures, décor and signage
- Point-of-sale and technology
- Opening inventory, packaging and supplies
- Training, grand opening marketing and professional fees
- Additional funds for the initial operating period
Build your budget line by line, then check that the total falls within the Item 7 range.
Ongoing Fees and How They Affect Your Loan
Item 6 of the FDD lists the royalty, any brand or marketing fund contribution, technology fees, local marketing requirements, transfer and renewal fees. Royalty and marketing fees are typically a percentage of gross sales, so they come off the top before produce, labor, rent and loan payments.
How lenders factor them in. Lenders subtract franchise fees, food, labor, rent and other costs from projected sales, then compare what is left with proposed debt service. Fresh produce is a large and sometimes volatile cost for a juice concept, so build it in conservatively.
Franchisor Requirements for New Owners
Net worth, liquid capital and experience requirements for this brand were not available in materials we could verify. Ask the franchisor’s development team for current figures and confirm them against the FDD.
Expect an application, financial disclosure, meetings with the leadership team, FDD review and the required waiting period before signing. Lenders will ask for proof of franchisor approval.
Ways to Own a Beyond Juicery + Eatery
A new café. Most owners open a new location. The loan is underwritten on projections, the lease and your experience. Learn about franchise start-up financing.
Buying an existing location. Existing cafés sometimes change hands. A resale gives a lender actual sales history and tax returns to underwrite, but it requires franchisor transfer approval, a lease assignment and usually a transfer fee. Read about buying a franchise resale.
Multiple units. A development deal requires financing a schedule of openings over time, not just the first store.
Financing Options for a Beyond Juicery + Eatery Franchise
SBA 7(a) loans. Because the brand is on the SBA Franchise Directory, an SBA 7(a) loan is a natural fit for a new café, covering build-out, equipment, the franchise fee, opening inventory and working capital in one loan.
SBA 504 loans. The SBA 504 program is designed for owner-occupied real estate and long-lived equipment. It fits only if you buy a building or a condo unit for the café, which most juice-café owners do not.
Conventional term loans. Borrowers with strong liquidity, collateral or restaurant experience may use a conventional business loan.
Equipment financing. Blenders, juicers, refrigeration, ice machines and point-of-sale systems can be financed separately, which can preserve cash for build-out. See restaurant equipment financing and leasing.
Working capital and lines of credit. A new café needs cash for payroll and produce before sales stabilize, and smoothie demand can swing with the seasons. Explore restaurant working capital.
Seller financing on resales. When buying an existing café, a seller may agree to carry part of the price. A seller note is typically subordinate to the primary loan, and SBA rules can limit how it is structured, so confirm its terms with your lender early.
SBA Loans for Beyond Juicery + Eatery Franchisees
SBA lenders use the SBA Franchise Directory to confirm that a brand’s franchise agreement has been reviewed for SBA eligibility. A listing does not approve any borrower; it means the franchise relationship itself will not hold up an SBA application.
The brand’s directory listing. Beyond Juicery + Eatery appears on the directory under code S8433. Its note says that when the real estate where the franchise business is located will secure the SBA-guaranteed loan, the Purchase Option Agreement, the Conditional Assignment of Lease and the landlord consent may not be executed.
What that means in plain English. Many franchisors ask owners to sign documents that let the franchisor take over the lease or buy the premises if the franchise ends. Those rights can conflict with a lender’s lien on property that secures the loan. So if you own the building and pledge it as collateral, those franchisor documents should not be signed for that deal. If you lease the space, the usual case, the note is generally not triggered.
Application tips. The SBA 7(a) program maximum is currently $5 million, though program rules can change. Prepare a personal financial statement, tax returns, a resume, the FDD, the franchise agreement, the lease or letter of intent, contractor bids, equipment quotes and monthly projections.
How Lenders Evaluate a Beyond Juicery + Eatery Deal
Personal credit and financial history. Lenders review credit, tax returns and debts, and typically require personal guarantees.
Net worth and liquidity. Lenders want your equity injection and a cash cushion after closing. Our article on how much franchise you can afford walks through the numbers.
Industry and management experience. Restaurant, café, retail or multi-employee management experience strengthens a request, especially for a brand with limited public data.
Business plan and projections. Build sales assumptions by daypart and model produce costs, made-to-order labor, delivery commissions and seasonality.
The FDD and franchise agreement. Lenders read the term, renewal, transfer and termination provisions, plus Item 10 (franchisor financing) and Item 19 (whether financial performance representations are included).
Site and lease. Visibility, parking, nearby gyms and offices, and the lease term all matter. Lenders generally want the lease term, including options, to cover the loan term.
Historical financials on resales. For an existing café, expect to provide several years of profit and loss statements, sales reports and tax returns.
Equipment Deep Dive: Blenders, Juicers and Cold Storage
Blenders run constantly through peak periods, juicers handle heavy produce volumes and refrigeration has to hold fresh ingredients at safe temperatures, so this equipment wears faster than in many food concepts. Plan replacement cycles into projections.
Multi-Unit Growth and Development Agreements
A development agreement typically commits the owner to open a set number of units on a schedule, so financing has to cover more than the first store.
Financing the second and third café. Lenders usually finance each store separately, using the first café’s results to support the next. Our article on multi-unit franchise financing covers how lenders handle growth.
Real-World Scenarios
A fitness professional opening a first café. A gym manager signs on for a single café near a busy fitness center. The lender relies on the borrower’s management experience, a strong site and an SBA 7(a) loan covering build-out, equipment and working capital.
An owner who buys the building. A franchisee buys a small freestanding building for the café and pledges it as collateral. Because of the directory note, the purchase option and lease assignment documents are not signed for this deal, and the lender structures the loan around owned real estate.
A multi-unit partner entering a new state. An experienced operator signs a development agreement. The first café is financed with an SBA 7(a) loan, and later stores are financed using the first unit’s operating history.
Common Mistakes to Avoid
- Underestimating produce costs and spoilage in projections
- Ignoring seasonal swings in smoothie and juice demand
- Choosing a site based on rent alone instead of traffic and visibility
- Skipping plumbing and electrical costs in the build-out budget
- Overlooking the SBA directory note when you own or buy the real estate
- Signing a development schedule without a financing plan for every unit
- Leaving too little working capital for the first months
Read more about the restaurant loan mistakes to avoid.
Next Steps to Finance Your Beyond Juicery + Eatery Franchise
Step 1: Request the current FDD. Contact the franchisor and review Items 5, 6, 7, 10, 17 and 19 with a franchise attorney and accountant.
Step 2: Confirm the requirements. Ask the franchisor for its current net worth, liquidity and experience requirements.
Step 3: Estimate your budget. Use our SBA loan calculator to estimate payments; results are for planning only and are not an offer or approval.
Step 4: Find a site. Secure a letter of intent and contractor estimates.
Step 5: Build projections. Prepare monthly projections for at least the first two years.
Step 6: Apply for financing. Submit your loan package with the FDD, franchise agreement, lease and personal documents.
Step 7: Close and open. Coordinate the closing with your lease, build-out schedule and training dates.
Beyond Juicery + Eatery Franchise Loan FAQs
How much does a Beyond Juicery + Eatery franchise cost?
The estimated initial investment is disclosed in Item 7 of the current FDD. We could not verify current figures, so request the FDD and compare it with your own budget.
What is the Beyond Juicery + Eatery franchise fee?
The initial franchise fee is listed in Item 5 of the FDD. Ask about any multi-unit or development fee structure as well.
What royalty does Beyond Juicery + Eatery charge?
The royalty and any marketing fund contribution are listed in Item 6 of the FDD. Lenders subtract these fees from projected sales when testing whether the café can cover loan payments.
How much liquid capital do I need?
The franchisor’s current requirements were not available in materials we could verify. Lenders will also expect an equity injection and post-closing reserves, so plan beyond the franchisor’s minimum.
Can I get an SBA loan for a Beyond Juicery + Eatery franchise?
Yes, the brand is listed on the SBA Franchise Directory under code S8433. Approval still depends on your credit, experience, equity and the project. If you pledge the café’s real estate, the directory note on lease documents applies.
Can I buy an existing Beyond Juicery + Eatery?
Yes, when a location is for sale and the franchisor approves the transfer. Lenders underwrite the café’s actual sales and tax returns, which often makes a resale easier to finance than a new build.
Can a first-time owner get a Beyond Juicery + Eatery franchise loan?
Yes, with management experience, solid credit, an equity injection and a strong site. Food-service experience helps.
Does Beyond Juicery + Eatery offer financing?
Check Item 10 of the FDD, which discloses any financing the franchisor offers. Most franchisees arrange outside financing.
How long is the franchise term?
The term and renewal rights are disclosed in Item 17 of the FDD. Lenders generally want the remaining term and lease to cover the loan period.
Does the FDD include financial performance data?
Review Item 19 of the current FDD to see whether it includes financial performance representations. Do not rely on unofficial estimates when building projections.
Final Thoughts
A Beyond Juicery + Eatery franchise loan funds a café with lighter cooking needs than many restaurants but real costs in plumbing, equipment, produce and staffing. The SBA directory listing opens the door to SBA 7(a) financing, and a complete budget plus realistic projections put you in a stronger position.
US Professional Funding helps franchise owners finance start-ups, acquisitions, equipment and working capital. Learn more about our franchise financing and restaurant financing solutions.
